mRELEVANCE Managing Partners Carol Flammer, MIRM and Mitch Levinson, MIRM were selected by the National Association of Home Builders to speak on social media and Internet marketing at the 2009 International Builders’ Show in Las Vegas.
Flammer will discuss the effectiveness of social media for home builders, specifically tips for using social media sites as part of your Internet marketing strategy. Flammer has previously presented how social media can enhance SEO to home builders in Atlanta, Raleigh, N.C., and Milwaukee, Wis. With 20 years of experience as a public relations practitioner and founder of Flammer Relations, Inc., Flammer draws from her experience as publisher of Atlanta’s most popular real estate blog – AtlantaRealEstateForum.com. Her submission was one of only 24 topics chosen from more than 250 entries submitted to the National Sales and Marketing Council. Flammer’s social media panel includes other industry experts and fellow MIRMs Dina Gundersen, Marketing Director for Monte Hewett Homes in Atlanta, and Kathie McDaniel, Director of Marketing and Advertising for Highland Homes in Lakeland, Fla.
Levinson's Internet Marketing topic will demonstrate how to effectively evaluate website tracking reports and use this knowledge for competitive advantage and increased sales. His course is sponsored by NextBuild, the technology-focused track of the International Builders’ Show curriculum. With over 18 years of direct experience selling and marketing new homes, combined with an MBA in Computer Information Systems and e-Commerce, Levinson has used this unique combination to teach similar classes in Chicago, Atlanta, Milwaukee, Wis., and Des Moines, IA. Levinson is founder of Mitch Levinson Consulting, MLC New Home Marketing and MLC FlatFee Realty, and has offices in Chicago and Atlanta. Highland Homes’ Kathie McDaniel will present with Levinson.